Kool-Aid Fusions
The classic Kool-Aid flavors taste great on their own, but kids and adults alike have been mixing flavors  to create new favorite combinations for a while now. These double-sided Kool-Aid Fusions packets each feature two separate flavors side by side. The circular shape relates to the round shape of the fruits and the Kool-Aid Man and encourages consumers to mix and match in a fun, simple and functional packaging system.

Credits:
Date: Fall 2016
Art Director: Scott Gladd
Designer: Amy Hinch
Institution: Edinboro University

Dimensions:
Packet: 4.5”
Display Box: 4.75” x 2.75” x 5.6”

Materials: French Paper [smart white 100lb cover, 70lb text]
Typeface: Futura PT

Recognition: 9th Annual Senior Graphic & Interactive Design Show, To-The-Point & Fun Award, Edinboro, PA; Spring 2017, Juried
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